Online music's winners and losers: "And when you come down to it, Wharton marketing professor Peter S. Fader says, people really don't care much about having physical ownership of their music."

How did this guy get to be a marketing professor? He claims that streaming model used by RealNetworks' Rhapsody will become the dominant business model for online music because "Streaming will win. It always (does)." OK, name a single example...

Seriously, Rhapsody has been around for a year or more and hasn't made as much money as the iTunes Music Store has in the last four months. How would you explain to those millions of people that "obtaining the songs is a nuisance."